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Sponsorship, matched.

SponsorSonar maps who sponsors whom across clubs, leagues, federations and events, then uses AI to put the right rights holders and brands in front of each other. Starting in Spain.

We're opening access in stages and will email you when it's your turn. No newsletters.

Rights holders

Clubs, leagues, federations and events: find brands that already invest in sport like yours.

Brands

Sponsorship and marketing teams: find properties that fit your audience, markets and goals.

How matching works

The same catalog serves both sides of the deal, so a match makes sense to the club and to the brand.

  1. We map real sponsorships

    Organizations and brands in the catalog are linked to the sponsorships they already have, so matching starts from what each side actually does.

  2. You tell us what you need

    A rights holder describes its audience and what it can offer. A brand describes its markets, audience and goals.

  3. AI proposes the pairs

    We compare both sides with the sponsorship history and suggest the pairs worth a conversation.

Get in before the catalog opens

We're filling the catalog and testing matches with a first group of rights holders and brands. Tell us what you're looking for and we'll be in touch.

Join the waitlist